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All aboard the TrainTok trend: spotters and staff boost rail content online

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The surge in British train content on TikTok, driven by enthusiasts and cost-conscious travelers, signals a major shift in how rail audiences engage with the industry online.

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Number of videos about British trains doubles in three months as creators find audiences interested in workings of railwaysThey are not just gathered at the end of your local train station platform any more. Now they are on your social media platforms too.Trainspotters have played a part in more than doubling the number of videos about British trains on TikTok in the last three months. According to the platform, the rise in rail content is also down to more people seeking information on cheap tickets, facts about the London Underground and tales from train staff. Continue reading...

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